Privacy Policy — usefmtly

Overview

usefmtly.com (“we”, “our”, “the site”) provides free online tools. This policy explains what data we collect, how we use it, and your rights.

Data We Collect

Tool input data: All tool processing happens entirely in your browser. Text, hex codes, YAML, and any other content you enter into our tools is never sent to our servers. We do not store, log, or transmit your tool inputs.

Analytics: We use Google Analytics 4 (GA4) to understand how people use the site. GA4 collects anonymised usage data including pages visited, time on page, and general browser/device information. This data is aggregated and does not identify individual users. You can opt out via Google's opt-out tool.

Advertising: We use (or intend to use) Google AdSense to display advertisements. AdSense may use cookies to serve ads based on your prior visits to this or other sites. You can opt out of personalised advertising at Google Ad Settings.

Cookies

We use the following cookies:

Google Analytics (_ga, _gid): Anonymous usage analytics. Expires after 2 years / 24 hours.
Google AdSense: Used for ad personalisation and frequency capping. Managed by Google.

We do not use any first-party tracking cookies, login cookies, or session cookies.

Third-Party Services

Your Rights

Depending on your location, you may have rights under GDPR, CCPA, or similar regulations, including the right to access, correct, or delete data associated with you. Since we do not collect personally identifiable information directly, most requests relate to data held by Google Analytics or Google AdSense. Contact those services directly to exercise those rights.

Contact

Questions about this policy? Reach us at [email protected]